Imaan Hammam

22 years old, Medicine Student, 176 cm height

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Cooperated with:

Let’s talk to Irina

As she sat in hair and makeup, the 33-year-old model reflected on her career, how being a mother (to daughter Lea De Seine, with partner Bradley Cooper) has changed her, and how she prepares for the red carpet.

How many campaigns have you done with Intimissimi at this point?

It’s been so many years. They are actually the ones who discovered me, in Moscow. I was shooting a campaign for this department store and they came on set because they were looking for a replacement for Ana Beatriz Barros. They saw me and asked me if I wanted to be the new face of the campaign. I was like, “Of course.” They signed me for six months and since then, I’m still here. For the past four years, I’ve been an ambassador. I’ve been with them for 10 years, I think.

Do you remember the first shoot you did with them?

Oh my God, yes I do. It was in New York with Enrique Badulescu. I literally didn’t know what to do, because it was my first lingerie shoot. But with Intimissimi, it’s not about being sexy and push up bras. It’s all about being modern and sophisticated. That’s how women are right now. You can be sexy, but you don’t have to show it with your lingerie. It’s all about your inner-sexy, and what you bring from the inside out. I was really afraid of how it was going to go, because it was a huge campaign in New York. I was frightened. But it went well and they stuck with me for another 10 years. [Laughs.]

How important is the idea of having confidence, rather than just being sexy, to you?

We live in the 21st century and with everything that’s going on in the world, people always ask me what it means to be sexy, and sexy is not about wearing a push-up bra and red lipstick and high heels. Every women is sexy in her own way. It’s something that comes from inside of you. You don’t have to go out there and show it—though if you want to go out there and show it, it’s totally fine. When you see a woman dressed in a suit and sneakers, I think she’s sexy. It’s about your character, how you move, how you talk—that’s sexy to me. It’s not about a push-up bra to your neck and you can’t breathe. It’s something more classy and sophisticated and modern.

How many campaigns have you done with Intimissimi at this point?

It’s been so many years. They are actually the ones who discovered me, in Moscow. I was shooting a campaign for this department store and they came on set because they were looking for a replacement for Ana Beatriz Barros. They saw me and asked me if I wanted to be the new face of the campaign. I was like, “Of course.” They signed me for six months and since then, I’m still here. For the past four years, I’ve been an ambassador. I’ve been with them for 10 years, I think.

Do you remember the first shoot you did with them?

Oh my God, yes I do. It was in New York with Enrique Badulescu. I literally didn’t know what to do, because it was my first lingerie shoot. But with Intimissimi, it’s not about being sexy and push up bras. It’s all about being modern and sophisticated. That’s how women are right now. You can be sexy, but you don’t have to show it with your lingerie. It’s all about your inner-sexy, and what you bring from the inside out. I was really afraid of how it was going to go, because it was a huge campaign in New York. I was frightened. But it went well and they stuck with me for another 10 years. [Laughs.]